/PRZWT/"Zhao Wen Tong" In the context where the country is vigorously promoting the "Promotion Regulations for Popularization of Reading" and advocating "Popularization of Reading in Enterprises", how can enterprises build a sustainable deep learning ecosystem? This has become the key to cultivating core competitiveness.
Recently, the "Pudong Bank悦Read Integrated Library" jointly created by the head office of Pudong Bank and China Mobile Migu Digital Media Company was officially launched. At the same time， the first session of the "Pudong Bank悦Talk" event began. This is not only an important measure for Pudong Bank to deepen the "bookish enterprise" construction and actively practice "Chinese-style financial culture"， but also marks that it has taken an innovative step in exploring the "online + offline" integrated smart learning model， providing a Pudong Bank solution for cultural construction in the financial industry.
1. Focus on cultural soul-casting, and use the power of reading to serve the financial mission.
The event was grandly held at the Puyin Center. The relevant leaders from the head office of Pudong Development Bank stated in their speeches: "‘Puyin Reading’ is the cornerstone of our implementation of the ‘Literature-Pudong’ initiative, the forging of high-quality talent teams, and the assistance in writing the ‘Five Major Financial Essays’." This statement precisely defines the profound value of this event - closely linking the national strategy of universal reading, the cultivation of enterprise talents and the development of the main financial business.
The launch of the library is not merely the addition of a single facility; rather, it is an important cultural infrastructure for Pudong Development Bank to build a learning-oriented organization and implement the "Pudong Intelligence Initiative" project. It aims to become a comprehensive platform for employees to deepen their theoretical knowledge, enhance their professional skills, and stimulate innovative thinking.
II. The ceremony process is meticulously designed, and the immersive experience highlights its value.
The entire launch ceremony was a tightly organized and profoundly meaningful event. Every aspect of it demonstrated the innovative thinking and meticulous planning of the organizers, allowing the participants to fully experience the charm of "smart reading".
From "Cultural Perception" to "Witnessing Rituals": The participants began by visiting the cultural wall of the training center, experiencing the bank's emphasis on learning and inheritance. The interactive activities such as taking photos and signing in during the warm-up session quickly ignited the literary atmosphere in the venue, making the library's influence penetrate people's hearts even before it opened.
From "Lighting Ceremony" to "Instant Experience": After the inspiring speech by Deputy Secretary Zhao Wanbing, together with the relevant leaders and guests from China Mobile Migu Digital Media and China Mobile Group's Government and Enterprise Division, the "Puyin Joy Reading" was unveiled. Subsequently, the "Intelligent Borrowing Experience Area" set up on the spot immediately became the focus. Employee representatives personally experienced the smooth digital experience of borrowing books through the convenient scanning operation. This customized system jointly created by Migu Company is the core for achieving seamless linkage between offline borrowing and online employee accounts and efficient resource circulation, making "read anytime" a reality.
From "Space Launch" to "Thought Stirring": After the launch ceremony, the first session of "Puyin Yue Lecture" immediately began. Professor Shen Yi from Fudan University delivered a wonderful speech titled "The Underlying Logic of Great Power Competition". As a "dynamic extension" of the library, the Yue Lecture combines static reading with dynamic thinking, promotes the internalization of knowledge and the collision of ideas through high-level lectures, and truly turns the library into a "field for thought exchange" and a "space for wisdom creation".
III. Intelligent integration and innovation, creating a new ecosystem for all-round growth
The most remarkable feature of this "Puyin Joy Reading Library" project lies in the fact that it is not an isolated offline space; instead, it is connected by technology and has established a comprehensive smart learning service system integrating "physical space, digital platform, intelligent services, and operational ecosystem".
Dual-scenario integration, completing the learning loop: The project completely breaks through the limitations of time and space. The elegant offline library provides a space for in-depth reading and communication; the cloud digital library ensures the needs of mobile and fragmented learning. The two are seamlessly connected through an intelligent borrowing system and data platform, achieving unified management of online and offline learning behaviors and intelligent scheduling of resources, creating a continuous learning experience covering all scenarios for employees.
Intelligent technology empowerment, personalized learning: The project incorporates AI technology to offer intelligent services such as precise book recommendations and key content summaries. This effectively lowers the threshold for knowledge acquisition, enhances learning efficiency and interest, and makes reading more in line with individual growth needs.
Systematic operation, activating internal driving force: Starting from the meticulously planned launch event, to the series of reading salons and theme sharing events to be carried out in the future, and then to the learning incentives that are in line with the "Pudong Development Smart Initiative Project", the entire operation system aims to continuously create a strong atmosphere of "loving books, reading good books, and being good at reading", allowing the library to maintain its vitality and truly become a "gas station" and "incubator" that empowers employees to achieve comprehensive growth.
IV. Towards the Future: Building Developmental Strength through Cultural Soft Power
The launch of "Puyin Joy Reading Integrated Library" is a vivid illustration of Pudong Development Bank's deep integration of cultural construction into its development strategy. It conveys Pudong Development Bank's long-term commitment to knowledge, talent and innovation. Through in-depth cooperation with China Mobile Migu Company, Pudong Development Bank quickly integrated high-quality resources and advanced technologies to create a smart reading platform with characteristics of a financial enterprise.
Looking to the future, this platform will continue to evolve into a strategic stronghold that strengthens political leadership, promotes professional empowerment, and nurtures humanistic spirit. It carries the national call of "universal reading", internalizing it into the corporate practice of "cultivating people through culture and promoting work through learning" of Shanghai Pudong Development Bank. Eventually, the wisdom gathered from reading and learning will be transformed into solid actions for writing well the "five major financial articles", contributing profound cultural strength to the high-quality development of Shanghai Pudong Development Bank and the construction of Chinese-style financial culture.
