/PRZWT/On February 4th, the "Dare to Dream and Dare to Do" ceremony of Zhuimi Group was grandly held at the Suzhou Olympic Sports Center, gathering a group of talented singers such as Zhang Xinzhe and Mao Buyi. This was not only an audio-visual feast, but also a warm gesture dedicated to all Zhuimi employees. In the all-star lineup, Dun Dun Beast, a subsidiary of MOMOTOY's ecological partner, made an appearance on the grand stage and became a major focus of the evening. Every action conveyed the power of healing to every audience member.
Dwen Dwen Beast appeared on stage, unlocking the highlight moment of the ceremony. Dwen Dwen Beast transformed into a "cute and powerful ticket inspector" at the entrance of the chasing ceremony, warmly welcoming guests and audiences, and even stepped onto the main stage of the ceremony to complete a wonderful performance. In the performance of classic songs, Dwen Dwen Beast accompanied the melody with a lively dance, expressing soft and agile body movements, creating a strong contrast with the passionate stage singing style, instantly igniting the atmosphere on site.
Like LABUBU, Dwen Dwen Beast is also a potential trendy game image created using high-quality IP operation logic. It is set as a "companion spirit at the junction of reality and dreams", with a round and full body, fluffy and soft fur, and a gentle core of "accompanying every loneliness". Since its launch, it has attracted countless fans with its healing sense. At the Beijing QDF Trendy Play Exhibition, Dwen Dwen Beast made its first public appearance as a brand. The series of new products sold out quickly as soon as they were exhibited, and the popularity was driven by the sharing of celebrities such as Lu Yuxiao and Li Chun. This appearance at the chase and seek event successfully broke the IP influence circle.
MOMOTOY, as an important partner in the pursuit of ecology, is not limited to highlight interactions on stage. Instead, it adopts a dual line layout of "eye-catching on stage and empowering off stage" to complement the hardcore strength of trendy games and technology.
At the ceremony, MOMOTOY created an exclusive trendy exhibition area that blends brand design style with the atmosphere of chasing technology, becoming a popular check-in point outside the venue. The exhibition area displays hidden gold designs of Dundun beasts, with 999 foot gold made into trendy blind boxes, which have both collection value and artistic quality. Previously, it sold for a high price of 9888 yuan in public auction, which shows its scarcity.
The AI Dwen Dwen Beast displayed synchronously is also eye-catching, breaking the traditional impression of trendy games that can only be displayed and watched. AI Dundun Beast has dual screen linkage and supports 6 custom eye expressions, enhancing emotional expression and interactive realism. Not only can it perceive emotions and chat with you, but it can also achieve voice cloning, unlock exclusive interactive modes, and make the integration of "trendy play" and "technology" no longer just a slogan.
The trendy game linkage technology unlocks new cross-border gameplay. This joint pursuit of technology festival is a two-way empowerment based on ecological consensus between both parties. As a global leading technology brand, Zhumi has created a new annual conference that brings together guests and core audiences from all walks of life. The addition of MOMOTOY injects a trend and healing temperature into hardcore technology. At the same time, MOMOTOY also leverages the platform potential and all-star lineup of Zhumi to help the Dwen Dwen Beast IP break out of the trendy gaming circle, reach a wider audience, and further enhance brand awareness and influence.
As industry observers have pointed out, in the current trendy gaming market, only IPs with emotional cores and innovative gameplay can go further. This is true for LABUBU from Pop Mart and Dwen Dwen Beast from MOMOTOY. At the Night of Chasing and Seeking, Dwen Dwen Beast not only made its debut at a high-level ceremony, but also leveraged the technological potential of Chasing and Seeking to showcase the possibility of integrating trendy games and technology to more people, and expanded its own IP display scene.
