Campanile - From French luxury hotel to China's environmental protection "net green" new force

2019-07-26 17:43 0

In the face of intelligent technology constantly breaking boundaries, changing rules and subverting the industry, the transformation of the traditional hotel industry has long reached a consensus. Through intelligent technology to enable the hotel practical application scenarios, such as intelligent washing monitoring, cloud management platform and guest room self-service control, effectively promote the digital transformation of the hotel, to create a future hotel. In fact, many problems existing in the actual business of traditional hotels can not be solved overnight. Unlike traditional hotels, Campanile has established the concept of "natural green" since its inception.

French light luxury hotel Campanile

Born in the romantic capital of the world, Campanile is synonymous with elegance and pleasure (French for bell tower).

Since its establishment in 1976, Campanile has become a modern French Internet celebrity hotel brand with excellent design and unique style. Campanile, still full of development potential, has become a member of Jinjiang International Group, bringing the brand belief of "STAY WITH US every moment" and the unique French lifestyle into the Chinese market.

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The unique relaxed and romantic life style of France is admired and respected by millennials. Campanile brand has an insight into the strong social needs of today's young consumers, so the lobby of the hotel is built into an open living space that integrates accommodation, office, social interaction and environmental protection.

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"Living with meaning" has been embraced by the new generation of middle class customers, and the French heritage has become the highlight of the brand's cultural connotation. Campanile's attention to environmental protection and deep thinking on the sustainable development of the industry also fit the tone of the brand's natural green.

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For decades, Campanile has gradually attracted the attention of the industry with the concept of "accessible natural green". Its hotel design style is fresh and natural, making people feel comfortable and comfortable. They often use a wide range of green walls outside the hotel, can not help but stop people. With the development of the brand, Campanile's market has expanded to all parts of the world. Currently, it has 26,641 guest rooms in 11 countries around the world.

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Devote oneself to public welfare, and strive to build a new generation of environmental protection "network green hotel"

Recently, many places in China began to implement new regulations on garbage sorting. 'Strictest ever' local law on garbage sorting released. On July 1, the Shanghai Municipal Household Waste Management Regulations came into effect, stipulatingthat hotels in the city are not allowed to provide "six small items", including toothbrushes, combs, bath wipes, razors, nail files and shoe wipes, to promote green consumption and reuse of resources.

As a light luxury hotel brand advocating green and environmental protection, Campanile responds to the policy requirements, actively practices corporate social responsibility, integrates its French artistic style with green fashion, and truly creates a clean and pleasant time for guests.

In addition, in March this year, Campanile's Shanghai branch on the Bund donated 10 Amossault trees to SEE, contributing to the organization's "100 Million Amossault" project.

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Campanile Hotels not only applies green environmental protection to hotel services, but also promotes the concept of "green environmental protection". Mr. Xiao Bo, president of Campanile Brand, spoke about green issues in the program "Business Noon Road," and also highlighted hotel hygiene.

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"It is recommended that you bring your own towel, toothbrush, slippers or bed sheets. This is not for the hotel to consider, more is to advocate environmental protection, energy saving and emission reduction, reduce disposable waste starting point. At present, all Campanile hotels in Shanghai have actively responded to the cancellation of the six small items, and all three Campanile hotels in Shanghai have no longer offered six small items since July 1."

At present, Campanile's first smart hotel has introduced the technology of cloth chip implantation. Guests can know the washing cycle of linen in real time by scanning the QR code, so as to ensure the provision of sanitary and clean supplies for customers. The hotel follows the green and healthy standards in the selection of food materials, providing pollution-free, safe, high-quality and nutritious food; Some rooms provide air purifiers, so that green and fresh air always accompany, to create a comfortable and healthy living environment for guests.

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Attention to experience details, the use of black technology to promote the "environmental protection" mode

While adhering to environmental protection, we should not neglect the guest experience.

Not long ago, Xiao Bo, head of the Campanult brand, mentioned many intimate "environmental protection strategies" in a special interview with a reporter from Eastday.

For example, in order to facilitate guests and support environmental protection, Campanile hotels also specially sent robot customer service, for guests to send non-disposable laundry supplies travel clothes. Even small items such as soap and toothpaste are carefully divided into sizes suitable for long stay guests and short stay guests to avoid waste.

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Environmental protection tips can be seen everywhere, but also imperceptibly remind guests, for the earth, each of us has the obligation and responsibility to protect it. The operation management team of the hotel also spare no effort to promote the implementation, in every detail of excellence, constantly grinding.

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It has to be said that when it comes to promoting environmental protection, Campanile Hotels can be described as an "all-out promoter". In the future, Campanile will also respond to the call of domestic policies and jointly build the blueprint for the future of the domestic hotel industry.

Source: Corporate press release
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