With the vitality of the new product exhibition, Century Huatong accelerates the expansion of the game category - Press Release

2024-03-25 16:45 0

/PRZWT/SHANGHAI, March 25, 2024 - In the past year, the game business, as the core main business of Century Huatong (SZ.002602), has shown a clear momentum. The "Whiteout Survival" launched by Diandian Interactive not only made a splash on the SLG track, but also became the best-selling mobile game in the global SLG category. It also led Diandian Interactive to top the ranking of Chinese game makers in the overseas revenue rankings. With the continuous promotion of products such as "Whiteout Survival", Century Huatong has also achieved significant growth in game revenue and entered the top 50 global publishers in 2023. However, the company was not satisfied with the success of Whiteout Survival, but took this opportunity to continue to increase its investment and efforts in the expansion of the game category.

Soon after the start of 2024, Diandian Interactive has two new products launched. The first of which is the open world party game "Livetopia: Party", which was officially launched on the dual platforms of iOS and Google Play in January. After the launch of the game, the download volume not only quickly broke through 1.50 million in a short period of time, but also ranked first in the Google Play general list, game list and casual game list in Indonesia and topped the chart for 3 consecutive days. After the launch, it still maintained a growth rate of 265%. It is worth mentioning that the predecessor of "Livetopia: Party", "Livetopia" (Shining Town), is a popular game that has won 40 million monthly active users and 5 million daily active users on Roblox. And "Livetopia: Party", as a new work born out of "Livetopia", not only has the art been upgraded, the gameplay is richer, and the degree of freedom has been further improved. In the game, players can engage in social interactions such as fishing and mining on the open big map, and the game also designs a career system, a pet company system, a home system, and a dress-up system. As for the multiplayer confrontation gameplay, it includes popular party gameplay such as knockout matches, knife balls, and Surprise Paradise.

Clash Guys: Hit the ball, which was launched in February following Livetopia: Party, is a third-person perspective hitting party game. According to the statistics of the third-party platform Diandian, "Clash Guys: Hit the ball" has been launched in 173 countries and regions around the world, and the total download volume has exceeded 2.60 million. Among them, South East Asia and Latin America have the most downloads. As a game that is positioned to play with family and friends at party time, the core rules of "Clash Guys: Hit the ball" are very simple. Players only need to look at the timing and control the character to hit the ball flying towards them with the weapon in their hand to cause elimination and win the final victory. In addition to hitting the ball, players can also unlock ten skills such as "Shield", "Charge", "Transition", and "Flicker Ball" to improve the strategy and operability of the game.

In addition to the above two interactive new products, a heavyweight new IP product "Hungry Wilderness" created by Shengqu Games, another subsidiary of Century Huatong, will also meet players during the year. "Hungry Wilderness" is a new sandbox survival mobile game developed on the basis of the classic PC game "Hungry: Online Edition" licensed by Klei. As the latest work of "Hungry Wilderness" IP, "Hungry Wilderness" includes three parts: the original famine, home and new gameplay. Players can not only experience the classic content of the original in the game, but also come into contact with new plots, resources, creatures, bosses and rewards in the newly added new civilization gameplay. In addition, the game also provides team-friendly gameplay, allowing players to grow, customize skill sets, and unlock new storylines during their adventures.

Unlike the original, in "Hungry Wilderness", players can create their own famine character to explore and grow in "Hungry Wilderness". The original character will also continue to appear in the game as a surprise NPC, and players can play them in some specific levels to complete their own unique survival challenges. The game has been tested for several rounds, and the number of reservations presented on all major platforms has exceeded 10 million, attracting the attention of many players.

It is reported that in the first half of this year, Shengqu Games will also launch a healing style game in Japan, South East Asia and Europe and the United States, opening a fantasy adventure for players. At the same time, as a new genuine sequel to the classic game "Dragon Valley", "Dragon Valley: Evolution" will also be launched in Japan and South Korea and other regions within the year. It is believed that the successive launch of these new products will not only inject new impetus into the sustainable development of Century Huatong in the game market, but also further enhance its competitiveness in the international market.

Source: Corporate press release
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